We’ve all heard the expression, “A picture is worth a thousand words.” Well, it’s no different when it comes to Long-Term Care Insurance.
Communication experts say that most consumers learn more by viewing pictures that tell a story vs. reading text. And while more people have first-hand experience with Long-Term Care, most people don’t understand how this insurance coverage works.
So here’s a graphic that provides a simple way to explain how this valuable planning tool works… and it’s all on the back of a napkin.
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