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February 2016 LTC Newsletter


LTC in the News

The word is spreading. Major news outlets are letting the American people know the importance of long-term care planning. Are you? Here are a few third party articles.

Top News

Family Caregiving – The Cost of Long-Term Care [Infographic]

Caregivers are often the older adult’s daughter (29.3%) or spouse (21.2%), although sons (18.3%) and other relatives (22.3%) also commonly serve as caregivers. Read more

How to Deal with Memory Loss and Finances

As the ranks of seniors age, many are experiencing memory issues, leaving it unclear about how they will handle their finances or who will help them. By some estimates, between a quarter and half of the population has some symptoms of Alzheimer’s by age 85. Experts expect the number of people with the disease to double by 2050. Read more

Tactics to Make Long-Term Care Coverage Affordable

No matter how carefully your clients plan for retirement, if they don’t have long-term-care insurance, a catastrophic illness could wipe out their savings. Read more

Sales Tips

Ken’s Story [Video]

Ken Dychtwald, PhD, a leading gerontologist and foremost expert on aging, talks about his parent’s and his own experience with LTC insurance. He also describes benefits of LTCI along with three next steps regarding for LTC planning. Watch this video

Getting Clients Started with Life Span LTC Planning

The financial news media report on the value of saving for retirement early in a worker’s career — the same emphasis should be placed on LTC-planning. Read more

LTCi Affordability Starts with Plan Design

Long-Term Care insurance (LTCi) is not just nursing home insurance. LTCI-advisors know that but many consumers still have that narrow view of the product’s risk management role. Watch this video

Watch These Videos [Videos]

Below are three short videos from that showcase three good reasons for your clients to invest in Long-Term Care Insurance.

Getting Into the Small-Business LTCI Market

Offering Long-Term Care insurance to small businesses can pay off if you approach the market correctly. Read more


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