We’ve all heard the expression, “A picture is worth a thousand words.” Well, it’s no different when it comes to Long-Term Care Insurance.
Women have made great strides in the workforce and many have amassed impressive personal wealth over the years. It also demonstrates an opportunity for financial professionals to increase their client base by appealing to women.
LTC in the News
The word is spreading. Major news outlets are letting the American people know the importance of long-term care (LTC) planning. Are you? Here are a few recent third party articles.
- ThinkAdvisor.com – Lawmaker Pushes for ‘Care Corps’ to Help Elderly
- ThinkAdvisor.com – Primary Caregivers Face Financial Advice Gap: Transamerica Center
- ThinkAdvisor.com – 5 Living Benefits Available with IUL Products
Breast cancer is one of the two most common cancers diagnosed in women (the other being skin cancer) and most life insurance brokers have encountered a client with this cancer or most certainly will. Thankfully, with the expanded awareness throughout our population, early detection of the cancer has increased treatment in early stages which has improved the odds of survival. Additionally, advances in treatment protocol have slowed the death rates.
As generations change, so do the needs and fiscal behavior of the clients you see. Some clients have a great financial acumen and are able to properly execute discussed plans down to the last detail; however, as financial literacy becomes less popular in academia, we see a rising trend of consumers who focus on living day to day. While there is hope for a more prosperous future, there is rarely a plan in place to see it come to fruition.
Creating Flexible Charitable Legacies
As people age, their level of altruism has a tendency to increase and often we see an intense desire by clients to leave some sort of charitable gift behind. Whether it is to further the funding of causes they feel passionate about or to help make a general difference in the world, clients often express a desire to make a change in the world toward the end of their life and rely on advisors to assist in the planning. Sadly, many retirees are having a harder time making their money last long enough through retirement to feel that they can adequately provide additional financial support to the causes they believe in. Often the solution can be found inside of traditional life insurance products.