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November 2017 LTC Newsletter


November is Long-Term Care Awareness Month

LTC in the News

The word is spreading. Major news outlets are letting the American people know the importance of long-term care planning. Are you? Here are a few recent third-party articles.

Top News

The Long-Term Care Insurance Evolution Continues

Awareness Month is an appropriate time to take a quick look back and briefly ponder the future of an industry that is in the midst of what I call an ongoing evolution of markets, products and distribution. Read more

2017 Milliman LTCI Survey

The 2017 Milliman Long Term Care Insurance Survey is the 19th consecutive annual review of long term care insurance (LTCI) published by Broker World magazine. It analyzes the marketplace, reports sales distributions, and details available products. Click here to view

Why LTC Needs to Be Included in a Retirement Plan: Five Strategies for Communicating with Prospects

How do financial professionals and sales associates talk to clients about the subject of long-term care in a way that doesn’t scare them and can help them think about an uncertain future? Here are five ideas worth considering in helping clients understand the value of long-term care planning and why they should get started sooner rather than later. Read more

Americans Worried About Long-Term Care but Have No Plan to Pay For It

Genworth Financial has published new research on American consumers’ ignorance about long-term care costs and financing options. Being able to pay for care is adults’ greatest concern when it comes to aging, Genworth said, but just one-fifth of the participants in a recent survey the company sponsored told pollsters they had taken steps to prepare for long-term care expenses. In addition, only half of those surveyed said they would take personal financial responsibility for their own care as they age. Read more

What Every Woman Should Know About Long-Term Care

The unpredictability of a health event requiring long-term care and its expenses is a risk most likely to keep many people up at night. It could quickly derail even the most well-thought-out retirement income plan. Unfortunately, long-term care risk is far greater for women than men because women face a higher probability of needing care or becoming a caregiver. Read more

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